Graphic Design
10+ years of experience in graphic design, spanning branding, marketing, motion, and print.
​
I create scalable assets for paid media, OOH and events, motion graphics, physical merchandise, and social platforms, along with reusable PSD and AI template systems.
Optimization Design
Performance-driven design focused on testing, iteration, motion,
and scalable template systems
Optimization Design
Performance-driven design focused on testing, iteration, motion,
and scalable template systems
Optimization Design
Performance-driven design focused on testing, iteration, motion,
and scalable template systems
Pop-Up Conversion (WEBTOON)
Designed and tested a series of mobile web pop-ups for WEBTOON to drive app installs. I created multiple text, image, and combined variations and built reusable templates to support rapid testing.
​
A/B testing showed the text + image layout achieved an 83% conversion rate, and the design remains live on WEBTOON’s mobile site today.
Marketing Banners & CTR Optimization
Created marketing banners for Tapas, WEBTOON, and BookWalker across web
and app platforms.
​
Through animation and motion testing, I helped improve click-through rates over static banner designs
by 2%.
Trailer Production
Created animatics and look and feels for paid marketing trailers, which resulted to higher views on Youtube and improvement of ROI by 5%.
​
Full Trailer HERE
Template Creation and Maintenance
Created templates for in-platform and social media needs.
Merchandise
Created a variety of merch for Tapas, WEBTOON, and individual comic creators.
